DIFFERENCE BETWEEN ORGANIC & PAID SOCIALL
The key differences between organic and paid social media for business owners:
1. Organic social media- It is not paid for. This includes posting content, engaging with followers, and running contests. It is a great way to build brand awareness, connect with customers, and generate leads. However, it is time-consuming but can be cost-effective if done correctly.
2. Paid social media - It is paid for. This includes running social media ads, boosting posts, and sponsoring events. Paid social media can be a great way to reach a wider audience, target specific demographics, and drive traffic to your website. However, it can be expensive and it is important to track your results carefully to ensure that you are getting a return on your investment.
As a business owner, it is important to understand the differences between organic and paid social media so that you can choose the right strategy for your business. If you are just starting out, it is a good idea to focus on organic social media to build your brand and connect with customers.